Griffith Grads – where are they now? Public Relations & Communications edn.
Have you ever wondered what life is like after graduation? Well end your worrying because I’m going to feature a range of unique Griffith graduates and showcase their remarkable stories. I’ve interviewed a bunch of past students to get a glimpse of their lives post-graduation and to see what goals they’re kicking now! Today, I’ll be sharing the story of Philippa Arrowsmith – Public Relations & Communications
What was your degree at Griffith University and when did you complete it?
Bachelor of Public Relations & Communications. I completed my degree at the end of 2017.
Where are you working now?
I’ve just celebrated my first year as an Account Executive at Ruby Communications, a leading public relations agency on the Gold Coast.
What do your daily tasks entail?
My team (or as we like to call it – ‘pod’) work across an array of incredible clients such as Bravehearts, Swell Sculpture Festival, Circle on Cavill, Shakafest, The Broadbeach and Hilton Surfers Paradise (to name a few). My day pretty much always starts with a coverage update where I scan all of the media and collate all of the coverage to send across to the clients. From there I can go onto anything depending on where our team is at with particular campaigns, such as pitching profiles, tenants or clients to the media, hosting media calls, community management, content creation, event planning, and managing photoshoots – and that’s just the beginning!
How did you get your job?
I was so lucky to have been placed at Ruby Communications as part of my university-based internship. Once I completed my required hours as an intern, I was fortunate enough to have scored myself a job as an Account Executive in their team!
What are your future goals?
I am loving my time at Ruby Communications, as we get such a large variety of clients and we never know what we’re going to work on next. I’m extremely passionate about the music industry (definitely fond of a vinyl or 10) though, so I can definitely see myself either working in an agency or internally for a music festival, or any major music companies.
Do you have any tips for students currently completing your degree?
My biggest tip for anyone participating in a Public Relations or Communications degree would be the sky is the limit! There are endless jobs that you can secure with your degree, so don’t freak out if you don’t like your first job or experience. There are of course aspects of every job which can be annoying, although I encourage you to mould your interests around your future job and go full steam ahead! Good luck!
By Lauren Thompson